Lime Rock Park Makes Historic NASCAR Return with LIUNA Sponsorship
In a groundbreaking announcement that has racing enthusiasts buzzing, Lime Rock Park is set to host the NASCAR Craftsman Truck Series and the ARCA Menards Series for the first time in its illustrious 68-year history. Nestled in the picturesque hills of Connecticut, this iconic 1.53-mile, seven-turn road course will witness an event that promises to be as exhilarating as it is historic. At the heart of this momentous occasion is the partnership with the Laborers’ International Union of North America (LIUNA), stepping in as the official title sponsor for the eagerly anticipated race weekend.
A Partnership Forged in Excellence
“With LIUNA’s support, we’re not just bringing NASCAR back to Lime Rock Park — we’re making history,” declared Dicky Riegel, President and CEO of Lime Rock Park. His enthusiasm is palpable, reflecting a shared commitment to excellence and determination, qualities that LIUNA and NASCAR both embody. This partnership is more than just a business arrangement; it is a celebration of shared values and a nod to the tenacity that defines both organizations.
LIUNA’s involvement extends far beyond the typical sponsor role. Their influence will be felt throughout the weekend, from bold, eye-catching branding to extensive media coverage and captivating activations. This initiative aims to bring fans closer to the action, celebrating the strength, power, and pride of LIUNA’s more than 530,000 members who are instrumental in building North America.
Celebrating the Craft of Racing
Donato A. Bianco, Jr., LIUNA Vice President and New England Regional Manager, expressed his excitement, stating, “On behalf of the 63,000 skilled, hard-working men and women of the New England Region, who build our state’s infrastructure, we are honored to welcome the NASCAR Craftsman Truck Series to Connecticut and be this year’s title sponsor of the LIUNA 150 at Lime Rock Park.” His words underscore the profound connection between the union’s members and the world of motorsports.
For LIUNA, the partnership is personal. Many of their members are passionate NASCAR fans, and the opportunity to support Tyler Ankrum in the No. 18 LIUNA Chevrolet Silverado RST adds an extra layer of excitement. It’s a chance for the union to cheer on one of their own, uniting both track and workforce in shared camaraderie.
A Storied Legacy Revisited
The return of NASCAR to Lime Rock Park marks the beginning of a new chapter in the venue’s storied history. From 1993 to 2011, this track was home to 20 NASCAR Busch North Series events, with legendary drivers like Ken Schrader and Ryan Truex gracing its asphalt. After a 14-year hiatus, the roar of NASCAR engines will once again echo through the Connecticut hills, promising one of the largest and most thrilling events in the track’s history.
Join the Action
Tickets for the LIUNA 150 at Lime Rock Park are now on sale, with prices starting at $40. In a gesture of appreciation for service, active military, veterans, and children 12 and under can attend free of charge. This event is more than just a race; it is a celebration of community, history, and the enduring spirit of motorsport. As fans prepare to fill the stands, they are not just spectators but participants in a historic moment for Lime Rock Park and NASCAR.
This is more than just a race weekend; it’s a testament to the power of collaboration and the enduring legacy of a sport that continues to captivate audiences worldwide. So, whether you’re a die-hard fan or a curious newcomer, this event promises to deliver an unforgettable experience for all.
